Viral video marketing has nothing to do with putting a video up on YouTube and optimizing it and increasing the views. Viral videos are about engaging with your audience to such a degree that they feel the desire/need or urgency to share it with their network.
Having a lot of extras in the initial video proposal drives cost up which can drive customers away or leave room for your competition to bid lower than you. I recommend that you quote the shooting and editing part of a video and only include 1 copy of the DVD master.
Document how many hours you spend on every project. Writing down the time you spend on each project helps you determine the timeline you have for specific projects.
Viral video can provide a superb opportunity for companies to engage with a whole new audience in a relatively inexpensive way, which is why lots of companies use this medium. But without amazing content you will not have a genuine viral hit.
For the next 12 years I worked as an insurance agent/financial planner, manager of a recording studio, co-owner of an audio/Video production company company, and all the while was involved in ministry of various sorts on a part time, volunteer basis. I taught children’s ministry, played in the church worship band, and began to grow in the LORD. I never forgot the calling the LORD had placed on my life.
On an overcast day, the light is diffused and soft. Almost no shadows are seen except perhaps some faint ones with fuzzy edges. This is why most Video production company producers would prefer to shoot outdoors when it’s cloudy. Diffused light simply looks better is almost all situations.
Figure out, realistically, how many customers you could touch in the service department per month. As an individual salesperson, taking out the weekends, then your week days you are off. You have about 2-3 days per week to do this. Go meet 1-2 people each day. You have the time. I know it, you know it. Take action and watch what happens.
Another aspect is that it is one of a series. If a viewer joins in at any of the videos along the line and likes what they see, they will feel compelled to watch them all.